The Zaymer fintech Group has acquired a 50% stake in BEST LLC, the operator of the BEST payment system. This is stated in the company's message.
The corresponding agreement was signed between PJSC MKK "Zaymer" and Fusion Factor Fintech Limited (FFF). The transaction amount amounted to 587 million rubles. The parties intend to develop the project on a parity basis, combining the investment, banking and technological competencies of their key assets.
FFF previously acquired BEST as part of the development of its portfolio of technology and payment assets. QIWI JSC, which is part of the perimeter of FFF assets, has been a technology partner of the BEST payment system for several years and participated in the development of its infrastructure and services.
PJSC MKK "Zaymer" – a micro-credit company, which is the "parent company" of the Zaymer Group.
The Zaymer Group is a fintech group uniting the leader of the Russian microfinance market among independent MFIs – PJSC MKK "Zaymer", lending platforms for individuals and legal entities, payment services and Euroalliance Bank.
According to the results of the work in 2025, the borrower made a profit of 4.347 billion rubles, which is 11% more than in 2024.
Fusion Factor Fintech Limited is a holding company that owns QIWI JSC and invests in infrastructural technological and financial assets in various jurisdictions.
JSC "KIWI" is a technology company that provides information technology services to financial institutions, develops and supports payment solutions for banks and fintech projects.
BEST specializes in money transfers and payments in Russia and abroad and has the status of a nationally significant payment system of the Bank of Russia. The service geography covers more than 45 countries, the payment network has over 27,000 service points, and the partner network includes more than 300 banks worldwide.
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