VK, in cooperation with other IT companies and with the support of the Ministry of Finance, has developed and launched a beta version of the Russian RuStore mobile app store. This is stated in the message of the ministry.
It works on mobile devices with the Android operating system, you can download the store on the official page rustore.ru . A personal account for downloading applications is open for developers.
At the start, more than 100 applications are available to users, including popular services, mobile operator applications, games, marketplaces. The number of applications is growing daily.
In the beta version of RuStore, Kaspersky Lab and VK security systems are integrated.
This summer, the integration of the push notification platform, the integration of the payment system, as well as the launch of application ratings are planned. The launch of analytical and marketing tools is planned by the end of the year.
VK is building an ecosystem that helps millions of people solve everyday tasks online. It is used by more than 90% of the Runet audience. In the ecosystem, you can communicate (in Odnoklassniki, VKontakte, messengers and Mail Mail.ru ), play (with MY.GAMES), sell and find goods and services, look for work and employees (on Yule and in VK Work), order groceries and ready-made food (in Delivery Club, "Scooter" and "Kitchen in the neighborhood"), find a taxi, car or scooter to travel around the city (in Citymobile and Citydrive), master new professions (with GeekBrains, Skillbox and other educational projects), buy things on the Russian AliExpress and solve many other tasks. The ecosystem is connected by common links. Users can log in to different services with a single VK ID account, pay and earn cashback with the VK Pay platform, receive discounts and favorable offers with VK Combo, use their favorite services on the VK Mini Apps application platform — and Marusya's voice assistant will help with any tasks. The company is also developing its ecosystem of products and services for digitalization of business processes - from Internet promotion and predictive analytics to corporate social networks, cloud services and enterprise automation.
The total net profit of VK Company Limited under IFRS for 2021 from consolidated subsidiaries increased by 24.7% to RUB 12.43 billion. compared to a year earlier. The total net loss of the company, taking into account key strategic associates and joint ventures, amounted to RUB 6.48 billion against RUB 1.96 billion. net loss in 2020. VK's total segment revenue increased by 18.2% to 125.75 billion rubles, while total segment EBITDA increased by 18.2% to 31.8 billion rubles.