MY.GAMES has entered into an agreement to sell CEBC B.V. and the main DonationAlerts and Boosty platforms to the structures of Cypriot businessman Pavel Kharaneka. This is reported in the press release of MY.GAMES.
The financial terms of the transaction were not disclosed.
After the deal closes, DonationAlerts and Boosty services will become part of the business structure owned by the founder of Broadsmart Group Pavel Haraneki.
MY.GAMES has been negotiating the sale of CEBC assets since March 2024. The deal will allow MY.GAMES to fully focus on the core business of game development and publishing, as well as expand its portfolio through digital business assets. The transaction is expected to be completed in the third quarter of 2024.
In 2023, the company began a restructuring process aimed at allocating non-core business under the management of CEBC.
DonationAlerts and Boosty offer solutions to monetize the work of artists, musicians, writers, independent journalists, photographers, streamers and bloggers, as well as provide services for charity fundraising events.
MY.GAMES is an international company developing and publishing games for PC, consoles and mobile platforms. The company serves more than a billion users and invests in game studios and projects. MY.GAMES includes more than 10 partner studios and manages more than 50 projects. The headquarters is located in Amsterdam (Netherlands). My.Games left the Russian market in 2022.
Pavel Haraneka is a Cypriot businessman and founder of the Broadsmart Group, specializing in the planning, design, marketing and promotion of luxury residential complexes. Over the past three years, the Broadsmart Group has quadrupled its business. In 2022, P.Haraneka founded a company for the design of commercial and residential real estate in the UAE.
CEBC is a startup development company in the field of social networks, video, streaming, content monetization and tools for bloggers. The company owns and operates the Boosty and DonationAlerts platforms, which provide innovative solutions for content monetization and user interaction.
More news is on the Telegram channel "Mergers and Acquisitions. AK&M»
